
Intelligence is a new material
Product design has always been driven by material exploration. Throughout history, new materials have enabled revolutionary innovations and expanded the boundaries of what's possible. Metals like steel and aluminum allowed us to build railroads and planes while plastic gave us Legos, syringes and PET bottles. Computers allowed for a new kind of material that was soft, intangible and more malleable than anything else before it: software. It gave us the internet, word processors, cryptocurrencies and virtual worlds.
Today, a new material is widely available for anyone to exploit, use, mold, process and play around with. That material is intelligence and it's going to change everything. If you have internet access and know how to write, you can use it. For anything. Today and basically for free.




If humans were able to create the world we live in today using raw materials and intelligence, what will be possible when intelligence becomes the ingredient itself? intelligence orchestrated by intelligence.
More importantly... if intelligence is now available for you to build anything. What will you build?